January’s Increase in Tourism
Nobody will deny that the past couple of years have been rough. The hard hit of the economy has affected nearly every industry, and tourism is no exception. As people around the world tightened their belts, they began to cut expendables left and right, and that meant taking fewer vacations, or vacations closer to home. The term “staycation” was even coined for those who couldn’t afford to leave their home city.
We may only be a few months into 2010, but the year is already showing promise, and has been, since January. While Argentina has seen an increase in prices across the board, it has also welcomed more foreigners into the country.
According to a recent international tourism survey, the Ezeiza International Airport alone saw 246,511 tourists in January, up 7.2% from the same period in 2009. And these tourists came ready to spend. This year’s January tourists spent U$D 340.4 million, up 9.2% from last year.
The visitors are coming from all over the world, as well, showing an overall growth. The highest number of tourists came all the way across the Atlantic, from Europe. Europeans, in fact, accounted for 28.8% of foreign tourists. Following closely behind was Brazil, wil 27.9%. The rest of Latin America accounted for 17.7%, and the United States and Canada were 15.3% of tourists. The rest of the world was 5.8%, and Chile itself was 4.5%.
While there was an overall increase in tourism, Brazil and Chile showed the largest increase in tourists, increasing by 49.3% and 21.5%, respectively.
Beyond the increase in tourism and spending, it’s also noteworthy that tourists generally came to stay, taking full advantage of their holidays. January tends to be one of the most popular months to travel to Argentina. The average stay of tourists in January was 13.8 days. Europeans alone had an average stay of 21.2 days, allowing enough time to do some traveling around the country.
The average daily expenditure of foreigners was U$D 99.70. Brazilians were the biggest spenders, on average, spending U$D 132.20 per day, while Americans and Canadians were close behind at U$D 111.70.
While the survey did not explicitly cover the reasons behind the increase, the growth can largely be attributed to a recovering economy across the globe, and the optimism of travelers for the future.
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